New. CPO. Negotiated. Delivered.
Buying a Car Shouldn't Require Becoming a Car Expert.
That's our job.
Tell us what you want — or simply tell us what you need. HooptyFinder helps you find the right new or Certified Pre-Owned vehicle, compare real dealer offers, understand the numbers, evaluate your trade and complete the transaction.
Despite the name, we don't actually find hooptys.
New • CPO • Lease • Purchase
Illustrative example — not an offer.
How HooptyFinder Works
Car Buying Without the Chaos.
Tell Us What You Want
Choose a specific vehicle or tell us your needs, budget and preferences.
We Search
We identify matching new and CPO vehicles through participating dealers and market sources.
Dealers Compete for Your Business
Qualified dealers can submit real transaction offers based on your request.
We Work the Deal
We analyze pricing, incentives, fees, financing, leasing and your trade.
You Choose
You review the best-fit options in your HooptyFinder Deal Desk and decide which transaction works for you.
The Deal Desk
Meet Your Deal Desk.
Finally, a way to understand the entire deal — not just the monthly payment.
| Offer detail | Dealer A Local · 12 mi Strongest Price | Dealer B Regional · 84 mi Strongest Trade | Dealer C Remote · 210 mi Best Financing Structure |
|---|---|---|---|
| MSRP | $52,340 | $52,340 | $52,340 |
| Selling Price | $49,290 | $49,790 | $49,540 |
| Dealer Discount | −$3,050 | −$2,550 | −$2,800 |
| Manufacturer Incentives | $1,000 | $1,500 | $1,250 |
| Dealer Fees | $499 doc | $399 doc | $299 doc |
| Trade Allowance | $18,750 | $19,100 | $18,900 |
| APR / Money Factor | 4.49% APR | 4.99% APR | 3.99% APR |
| Term | 60 mo | 60 mo | 63 mo |
| Monthly Payment | $611/mo | $638/mo | $602/mo |
| Due at Signing | $2,150 | $1,890 | $2,400 |
| Delivery | Included | $895 transport | $745 transport |
| Vehicle Availability | In stock | 2–3 weeks | In stock |
| Verified OTD Price | $47,682 | $48,019 | $47,915 |
Illustrative comparison — figures shown as examples, not offers.
There's no automatic "winner" here. You choose based on what matters to you — price, trade, financing, availability or delivery. Our advisors help you understand what the numbers actually mean.
- Closest Vehicle Match
- Strongest Price
- Strongest Trade
- Best Financing Structure
Free Deal Check
Already Have a Dealer Quote?
Is This Deal Trash?
Upload your buyer's order, lease worksheet, dealership quote or pencil and HooptyFinder will help you understand what's really inside the deal.
- Selling price
- Dealer discount
- Incentives
- APR
- Money factor
- Residual
- Acquisition fees
- Documentation fees
- Add-ons
- Trade value
- Negative equity
- Due at signing
- Total transaction structure
Found something questionable? We can take over the negotiation.
Drop your document here
SecureBuyer's order, worksheet or pencil
PDF, JPG or PNG · up to 20MB
Example interface shown for illustration. You'll upload the real thing on the Deal Check page — nothing is shared with dealers without your direction.
Delivery Day
The part we never get tired of.
Real moments from the last mile of the deal — keys handed over, driveways opened, first charges plugged in. Negotiated. Delivered. You drive.
Pricing
Professional Car Buying Help Without the Traditional Broker Price.
Clear services. Flat prices. No percentage of your deal.
Deal Check
FREE
Best for customers who already have a dealership quote.
- Basic transaction review
- Fee review
- Pricing overview
- Potential concern identification
- Next-step recommendations
Negotiate My Deal
$299
Already found the car? Start here.
- Detailed deal analysis
- Dealer negotiation assistance
- Price and fee review
- Financing / lease structure review
- Trade analysis
- Transaction guidance
Find & Buy
$499
$99 to start · $400 when you select your deal.
- Vehicle sourcing
- Dealer outreach
- Competing offers
- Deal Desk comparison
- Negotiation
- Trade analysis
- Purchase or lease guidance
- Transaction coordination
Complete Concierge
From $699
For consumers who want more support.
- Everything in Find & Buy
- Complex trade assistance
- Financing / lease comparisons
- Remote transaction coordination
- Delivery coordination
- Dedicated advisor
White Glove
From $999
Specialty and luxury vehicles, hard-to-find configurations, factory orders, nationwide searches and complex transactions.
- Nationwide vehicle sourcing
- Factory order management
- Complex transaction handling
- Priority advisor access
- Full delivery coordination
How Find & Buy works: the $99 activation fee begins the search. The remaining $400 balance is due when you select your transaction. Final pricing may vary for complex transactions — we confirm everything before you commit.
Why HooptyFinder?
See the whole board.
| How you shop today | Traditional Dealership Shopping | Traditional Broker | HooptyFinderOne buyer. Multiple dealers. Complete transparency. |
|---|---|---|---|
| Multiple dealer comparison | Partial | ||
| Deal analysis | Partial | ||
| Trade analysis | Partial | Partial | |
| Transparent pricing | Partial | ||
| Dealer offer comparison | |||
| Human advisor | |||
| Digital Deal Desk | |||
| New vehicles | |||
| CPO vehicles | Partial | ||
| National sourcing | Partial | ||
| Free deal check | |||
| Post-purchase ownership tools |
Comparison describes typical experiences; individual results and dealer participation vary.
Vehicle Recommendation Engine
Don't Know What You Want Yet?
Tell us about your life. We'll help narrow down the vehicles.
Sell / Trade
What's Your Current Hoopty Worth?
Before you accept a dealer trade number, understand what your vehicle may really be worth.
- Dealer trade value
- Outside purchase offers
- Tax impact
- Loan payoff
- Equity
- Negative equity
Effective Trade Value
The largest cash offer isn't always the best transaction when taxes, payoff and deal structure are considered. We look at the whole equation — not just the headline number.
Trade math, done right — not guessed.
This one? Also a valid trade. No judgment.
Lease vs Buy
Lease? Finance? Pay Cash?
See the transaction, not just the payment.
Lease
Lower payment, defined term
- Monthly payment
- Lowest
- Cash due
- Moderate
- Term
- 24–39 months
- Total paid
- Fixed
- Projected equity
- None (return or buy)
- Mileage limits
- Yes
- Est. 36-month cost
- $18,900
Finance
Ownership with a payment
- Monthly payment
- Moderate
- Cash due
- Down payment + fees
- Term
- 36–72 months
- Total paid
- Price + interest
- Projected equity
- Builds over time
- Mileage limits
- None
- Est. 36-month cost
- $23,400
Cash
Own it on day one
- Monthly payment
- None
- Cash due
- Full price + fees
- Term
- N/A
- Total paid
- Purchase price
- Projected equity
- Full from day one
- Mileage limits
- None
- Est. 36-month cost
- $47,682
Illustrative examples only — real numbers depend on the vehicle, your location, credit and dealer programs.
Dealer Network
A Better Kind of Dealer Network.
HooptyFinder works with dealers willing to compete for informed, transaction-ready buyers.
We Don't Send Leads. We Send Buyers.
Participating dealers receive qualified purchase opportunities containing the vehicle requested, purchase type, customer geography, trade information, buying timeline and financing preference. Dealers choose whether to participate.
New Buyer Opportunity
- Vehicle
- 2026 3-row SUV, Blue
- Location
- ZIP 43004 · 22 mi
- Timeline
- Within 30 days
- Trade
- 2019 Crossover, 61k mi
- Purchase Type
- Finance
- Financing
- Pre-qualified, 60 mo
Example portal preview — dealers control their pricing, inventory and participation.
Transaction-Ready Customers
Fewer Unqualified Leads
Control Your Offer
Choose Which Opportunities You Want
Remote-Buyer Opportunities
New + CPO Buyers
No Lead Chasing
Performance-Based Preferred Status
Network tiers
- Founding Dealer — Early partners who help shape how the network works.
- Preferred Dealer — Earned through response speed, offer accuracy, transparent fees and customer experience.
- Elite Dealer — Reserved for consistent transaction completion and delivery capability.
Tiers are earned through performance, not purchased.
My Garage
2027 BMW X5
Example dashboard
Purchase date
Mar 2027
Current mileage
4,120
Estimated value
$68,400
Estimated equity
$9,200
Example data for illustration — your Garage tracks your vehicle, not ours.
My Garage
Your Car Buying Relationship Shouldn't End at Delivery.
HooptyFinder keeps working after the keys change hands — tracking value, equity, warranty and the right moment for your next vehicle.
- Trade-cycle monitoring
- Equity alerts
- Lease-end reminders
- Warranty expiration
- Recall monitoring
- Next vehicle planning
Social Proof
Customer Results Coming Soon.
We're early. The examples below are demo content — real transaction counts, dealer partners and response times will appear here once they exist.
I had three quotes on the same trim and no idea why they were different. The Deal Desk laid it all out — fees, incentives, the trade — in one view.
They caught a $1,995 'protection package' buried in my worksheet and helped me get it removed. Worth every dollar.
Found the exact config I wanted four states away and had it delivered. I never set foot in a dealership.
Coming soon
Completed transactions
Coming soon
Dealer partners
Coming soon
Vehicles sourced
Coming soon
Avg. response time
About
Car Buying Needed a Better Middleman.
HooptyFinder was created by automotive professionals who understand how dealerships price, structure and complete transactions — industry expertise working for the consumer, built on dealer relationships and transaction transparency rather than dealership games.
Great dealers want serious buyers. Serious buyers want transparent deals. HooptyFinder helps both sides get there faster.
Frequently Asked Questions
The short answers. Everything else lives on the full FAQ page.
Trust
You Stay in Control.
The customer chooses the vehicle. The customer chooses the dealer. The customer chooses the transaction. HooptyFinder provides sourcing, analysis, negotiation and guidance.
Transparent Pricing
Every number on the table, explained in plain English.
Secure Documents
Your quotes and worksheets stay between you and your advisor.
Independent Guidance
We don't sell for any single dealer — we work for you.
Human Advisors
Real people who do this for a living, not a chatbot.
Dealer Network
Dealers who compete for informed, ready buyers.
Customer Control
You choose the vehicle, the dealer and the transaction.
Your Next Car Is Out There.
Let's find the good one.
No hooptys required.